WHY RADIO?

The buying behavior of today’s on-the-go consumer is far different than it was just five years ago. Most often, purchases are made because a need is triggered. The key to getting your ‘unfair share’ is being known before the need arises in the mind of your potential consumers so it’s not left to chance that you’re ‘found’ in a google search among all of your competitors. This is what Radio does best — creating a brand in hearts and minds of consumers so the next time the need is triggered, potential consumers search for YOU. Combine the massive reach of radio with the narrow targeting capabilities of digital, and your business is positioned at the right time in the right place for maximum results.

OUR STATIONS

PEORIA’S ONLY NEWS AND TALK STATION

WMBD ENGAGES IT’S LISTENERS WITH:

– High-profile local talk-show hosts & top national news.
– A seven-person local news team that keeps listeners constantly connected on-air, online, and through mobile, video, and social media.
– An unparalleled reputation as the “go to” station with a strong connection to all of the Peoria area communities.

PLAYING FAVORITES FROM THE 70’S AND 80’S

93.3 THE DRIVE IS #1 FOR CLASSIC HITS:

– The largest audience in the market, reaching over 83,000 listeners per week.
– An exclusive format targeted at the largest consumer group with the highest disposable income.

TODAY’S BEST MIX

MIX 106.9 PLAYS ADULT HITS EVERYONE CAN AGREE ON:

– The strongest signal in the market making Mix a powerhouse for at work listening.
– Wide demographic appeal with adults 18-54, and a strong focus on females.

PEORIA’S HOTTEST COUNTRY MUSIC

1049 THE WOLF IS #1 FOR NEW COUNTRY:

– Overwhelmingly the area’s dominant country music station.
– The most 7-day 24-hour listeners of any Peoria area station.
– One of the largest exclusive audiences – hard to reach them otherwise.

THE THROWBACK STATION

G102.3 IS THE PEORIA AREAS NEWEST MUSIC STATION:

– Throwbacks that evoke passion for the hip-hop culture of 10-20 years ago, when much of top-40 radio was rhythm-driven.
– The largest recent listener growth in all of Peoria-area radio.

PEORIA’SSONGS EVERYBODY KNOWS THE WORDS TO

SUPERHITS ARE BACK IN PEORIA:

 

– Targeting Boomers – the most powerful demographic force in American history.
– SuperHits from legendary artists with well-known, on-air personalities.

A BRAND NEW SPORTS STATION

95.9 THE SPORTS NUT HAS THE TOP SPORTS HOSTS:

 

– Colin Cowherd, Dan Patrick, Doug Gottlieb and the Fox Sports team.
– The Cheap Seats with Scott Robbins” every weekday afternoon.

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